Box & Tale is a personalized gifting service based in Jakarta, offering same-day gift delivery in Jakarta and shipping to loved ones across Indonesia.

What started as a college project in 2018 has slowly grown into what Box & Tale is today — a business built around one simple idea: a gift can be more than something we give. It can be a way of showing someone that we know them, remember them, and choose to be there for the moments that matter.

From personalized birthday gifts and anniversary gifts to graduation gifts, thank-you gifts, corporate hampers, and thoughtful surprises for no particular occasion, we believe every gift should feel personal to the person receiving it.

Every relationship has its own stories, inside jokes, memories, and little details that make it special. That’s why Box & Tale gives you the freedom to create a custom gift box that reflects them. You can choose the gift box, select the items inside, and add personal touches such as their name, photos, illustrations, or a heartfelt message.

Through our website, you can easily create a personalized gift online from our selection of thoughtfully curated products. Whether you’re looking for a last-minute birthday gift in Jakarta, a custom gift for your partner, a thoughtful gift for a friend, or something meaningful to send to family in another city, we’ll take care of the details — from packing it beautifully to delivering it straight to their door.

Convenience has always been an important part of what we do, especially when life gets busy or when the people you love aren’t always nearby. But for us, convenience is only part of the story.

At its heart, Box & Tale is about helping you show up for the people who matter to you, wherever they are. For birthdays, anniversaries, graduations, milestones, celebrations, ordinary days that deserve a little more love, or simply moments when you want someone to know you’re thinking of them.

Because even when you can’t be there in person, a thoughtful gift can still say, “I’m here.”

And for years, that’s what we’ve hoped to recreate — wonderful stories, one custom gift at a time.